Opportunities to leverage newer technologies like VR (Virtual Reality) in the hotel industry is the way to go forward. Imagine experiencing glimpses of your holiday experiences or stay at a resort or city hotel from the comfort of a VR room set up in a hotel lobby promoting experiences for different segments, for different hotels in the group and even for the same hotel itself. Locational experiences, adventure sports, relaxational therapies, entertainment and much more can be experienced by potential guests – thus making this a powerful marketing tool using immersive technology.

To understand this better, watch the Cannes 2017 award winning ad-film on how VR Vaccines (Brazil) battled childrens inherent fear of the injection shot.